Artist Development for Singers at ILoveToSing

Complete Artist Development services for singers designed make you more attractive to Industry professionals and fans.

Choose the comprehensive Artist Development program or select individual services.

Regardless if you aspire to rock international stages or steal the show in a Broadway theater, our program is for those who want the greatest possible control of their own singing career.

The Artist Development programs start with an evaluation of your vocal performance, stage presence, brand, and goals. Then we lead you to take all your talents and supplement them with tools, techniques, and a network of people to accomplish unprecedented achievements for your singing career.

Singing 101

Your Vocal Style and Niche
Song Selection

Anatomy and Health
Vocal Coaching and Voice Lessons

Music Industry 101

Music Industry Overview
People and Organizations of the Music Industry
Artist & Product Development

Music Business 101

Creating Your Business Plan
Strategic Planning
Getting Paid

Live Performance 101

Your Stage Show
Live Performance Skills
Audition Skills

Branding and Image 101

Creating Effective Branding
Your Personal Brand
Brand Personnel (Stylists, Photographers, Public Relations, etc.)
Brand Management (Toolbox)

Merchandising 101

Creating Insatiable, Raving Fans
Selling Your Music
Selling Your Services
Booking Shows
Selling Your Brand Products

Recording & Production 101

Preparing to Record

Music Law 101

Legally Operating Your Business
Deal Negotiations
Licenses and Contracts

Publicity 101

Public Relations
Traditional and New Media
The Press Kit, Press Releases, Interviews, & Campaigns


  • Personal Evaluation
  • Vocal Coaching & Voice Lessons
  • Songwriting Sessions
  • Music Industry Coaching
  • Music Business Consulting
  • Branding and Image
  • Graphic Design
  • Recording Studio Coaching
  • Creating Brand Products
  • Stage Performance Coaching
  • Press Kits
  • Interview Coaching
  • Artist Showcases


We work with singers on The Voice, American Idol, The X Factor, America's Got Talent, Disney, Broadway, major record labels and industry organizations including Interscope, Capitol, Virgin, Atlantic, Nettwerk, NBCUniversal, The Grammys, and iHeartRadio.


Bring your talent and we’ll take the mystery out of how stars are made. It’s all about Jonny and our team working with you in a well organized and comprehensive effort. Our pleasure is in your success!